We are seeking a highly skilled and dynamic Bilingual Marketing Manager to join our fast-growing logistics tech company. As a Marketing Manager, you will be responsible for managing social media platforms, creating compelling content, overseeing events, maintaining a company blog, and executing effective marketing campaigns. The ideal candidate is a creative and detail-oriented professional who possesses excellent communication skills in both English and French. This is a key role that will contribute to the overall success and growth of our company.
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Advantages
- Hybrid role
- Comprehensive health and Dental plan
- Flexible work hours
Responsibilities
1.Social Media Management:
•Develop and implement social media strategies to enhance brand awareness and engagement.
•Create and schedule engaging content across various social media platforms.
•Monitor and analyze social media metrics to optimize performance and adjust strategies as needed.
•Interact with followers, respond to comments and messages, and foster a positive online community.
2.Content Creation:
•Generate compelling and original content for various marketing channels, including website, social media, emails, and newsletters.
•Write persuasive and informative blog posts, articles, and other forms of written content.
•Conduct thorough research on industry-related topics to provide valuable insights and thought leadership.
•Collaborate with cross-functional teams to ensure content aligns with brand guidelines and marketing objectives.
3.Event Management:
•Plan, organize, and manage company events, both online and offline, to promote our products and services.
•Collaborate with internal stakeholders and external vendors to ensure seamless execution of events.
•Measure event success through post-event evaluations and analysis.
4.Blog and Article Writing:
•Maintain an engaging and informative company blog by consistently producing high-quality articles.
•Research and write articles on industry trends, best practices, and relevant topics to attract and educate our target audience.
•Optimize blog content for search engines to increase organic traffic and improve website visibility.
•Collaborate with subject matter experts and internal teams to gather insights for blog content.
5.Marketing Campaigns:
•Develop and execute strategic marketing campaigns to drive customer acquisition, retention, and brand loyalty.
•Conduct market research and competitive analysis to identify target audiences, market trends, and opportunities.
•Create compelling campaign messaging, visuals, and calls-to-action to drive desired outcomes.
•Monitor campaign performance, analyze metrics, and adjust strategies to optimize results.
Qualifications
•Bachelor's degree in Marketing, Communications, or a related field.
•Proven work experience as a Marketing Manager or similar role in a fast-paced environment.
•Excellent command of written and spoken English and French
•Strong copywriting and editing skills with a keen eye for detail.
•Experience managing social media platforms and utilizing social media management tools.
•Proficiency in content management systems (CMS), SEO, and Google Analytics.
•Demonstrated ability to plan, coordinate, and execute successful marketing events.
•Familiarity with marketing automation tools and email marketing platforms.
•Creative mindset with the ability to generate innovative ideas and solutions.
•Strong analytical skills to measure and report on marketing campaign performance.
•Exceptional organizational and time management abilities to handle multiple projects simultaneously.
Summary
If you are passionate about the logistics industry and have a proven track record in developing impactful marketing strategies, we invite you to join our team. Please submit your resume, along with a portfolio of your work, to be considered for this exciting opportunity.
Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.
Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.
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We are seeking a highly skilled and dynamic Bilingual Marketing Manager to join our fast-growing logistics tech company. As a Marketing Manager, you will be responsible for managing social media platforms, creating compelling content, overseeing events, maintaining a company blog, and executing effective marketing campaigns. The ideal candidate is a creative and detail-oriented professional who possesses excellent communication skills in both English and French. This is a key role that will contribute to the overall success and growth of our company.
Advantages
- Hybrid role
- Comprehensive health and Dental plan
- Flexible work hours
Responsibilities
1.Social Media Management:
•Develop and implement social media strategies to enhance brand awareness and engagement.
•Create and schedule engaging content across various social media platforms.
•Monitor and analyze social media metrics to optimize performance and adjust strategies as needed.
•Interact with followers, respond to comments and messages, and foster a positive online community.
2.Content Creation:
•Generate compelling and original content for various marketing channels, including website, social media, emails, and newsletters.
...
•Write persuasive and informative blog posts, articles, and other forms of written content.
•Conduct thorough research on industry-related topics to provide valuable insights and thought leadership.
•Collaborate with cross-functional teams to ensure content aligns with brand guidelines and marketing objectives.
3.Event Management:
•Plan, organize, and manage company events, both online and offline, to promote our products and services.
•Collaborate with internal stakeholders and external vendors to ensure seamless execution of events.
•Measure event success through post-event evaluations and analysis.
4.Blog and Article Writing:
•Maintain an engaging and informative company blog by consistently producing high-quality articles.
•Research and write articles on industry trends, best practices, and relevant topics to attract and educate our target audience.
•Optimize blog content for search engines to increase organic traffic and improve website visibility.
•Collaborate with subject matter experts and internal teams to gather insights for blog content.
5.Marketing Campaigns:
•Develop and execute strategic marketing campaigns to drive customer acquisition, retention, and brand loyalty.
•Conduct market research and competitive analysis to identify target audiences, market trends, and opportunities.
•Create compelling campaign messaging, visuals, and calls-to-action to drive desired outcomes.
•Monitor campaign performance, analyze metrics, and adjust strategies to optimize results.
Qualifications
•Bachelor's degree in Marketing, Communications, or a related field.
•Proven work experience as a Marketing Manager or similar role in a fast-paced environment.
•Excellent command of written and spoken English and French
•Strong copywriting and editing skills with a keen eye for detail.
•Experience managing social media platforms and utilizing social media management tools.
•Proficiency in content management systems (CMS), SEO, and Google Analytics.
•Demonstrated ability to plan, coordinate, and execute successful marketing events.
•Familiarity with marketing automation tools and email marketing platforms.
•Creative mindset with the ability to generate innovative ideas and solutions.
•Strong analytical skills to measure and report on marketing campaign performance.
•Exceptional organizational and time management abilities to handle multiple projects simultaneously.
Summary
If you are passionate about the logistics industry and have a proven track record in developing impactful marketing strategies, we invite you to join our team. Please submit your resume, along with a portfolio of your work, to be considered for this exciting opportunity.
Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.
Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.
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