Are you a marketing and communications professional with B2B marketing experience? Have you been responsible for supporting large scale campaigns within the technologies industry? Are you looking for a new opportunity to further develop your skills in the marketing field? If so, look no further, as we are currently looking for a Solutions Marketing Specialist to support our client, a leading telecommunications firm. In this role you will work full time hours on a 12 month assignment, working remotely until further notice n support of their Mississauga, ON office.Advantages• Gain experience within a leading and well recognized organization• Work full time hours on a 12 month assignment• Earn a competitive rate within the industry• Mississauga, ON office (working remotely until further notice)Responsibilities• Define the market opportunity for Mobility products and advanced wireless solutions; perform segmentation and targeting exercises that identify the segments with the highest propensity to buy • Conduct market and customer research to gather data and insight about target personas, buyer needs and the purchasing decision process for the product, including key buyer roles• Develop Mobility products and advanced wireless solutions positioning, value propositions and messaging that resonate with the buying audience• Provide market and buyer insights to drive the development of campaign strategies including demand generation, upsell/cross-sell and retention programs• Write and socialize the following documents: marketing plan, sales enablement plan, take to market plan and the marketing campaign/program brief • Enable sellers and coordinate the development of sales content and sales enablement activities, including competitive guides • Collaborate with internal stakeholders and marketing peers to produce relevant content for target buyers • Continuously look for ways to optimize current programs and to drive efficiencies• Work cross-functionally with Marketing Communications, Vendors, Product• Marketing, and various sales channels to bring campaigns and tactics to marketQualifications• University degree in marketing and/or Business Administration• 1+ years experience within Marketing organization, in the telecommunications industry would be preferred• B2B technology marketing and business strategy experience• Ability to conduct market, competitor and customer research to gather insights and assess market opportunities • Strong sense of autonomy and self-direction – being able to initiate and lead new projects with confidence• Ability to create B2B value propositions and messaging strategies • Strong writing, communication, presentation development and delivery skills • Ability to develop strategies for creating pipeline for new offerings as well as upsell, cross-sell and account-based marketing programs • Ability to forge strong internal relationships and communication with stakeholders at all levels• Sound analytical skills to quantify and analyze customer data and provide meaningful insights along with recommendations.• High proficiency in MS Office (Excel, PowerPoint, Word) • Strong project management and organizational skills, with the ability to prioritize tasks and juggle multiple projects at onceSummaryAre you a marketing and communications professional with B2B marketing experience? Have you been responsible for supporting large scale campaigns within the technologies industry? Are you looking for a new opportunity to further develop your skills in the marketing field? If so, look no further, as we are currently looking for a Solutions Marketing Specialist to support our client, a leading telecommunications firm. In this role you will work full time hours on a 12 month assignment, working remotely until further notice n support of their Mississauga, ON office.Randstad Canada is committed to building a diverse workforce reflective of the diversity of Canada. As a result, we promote employment equity and encourage candidates, especially those who identify as a woman, an Aboriginal person, a person with a disability or a member of a visible minority group, and any others who may contribute to the diversification of our workforce, to apply.Randstad Canada is also committed to developing an inclusive, barrier-free selection processes and work environments.If contacted in relation to a job opportunity, you should advise your Randstad Representative or your local Randstad branch in a timely fashion of the accommodation measures which must be taken to enable you to be assessed in a fair and equitable manner.Information received relating to accommodation measures will be addressed confidentially.For all feedback on equity and accommodation needs, please contact your local Randstad Canada Branch.