marketing advisor, Toronto

randstad canada
job type
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job details

toronto, ontario
sales and marketing
job type
reference number
randstad canada
apply now

job description

Our top client in the oil/gas/energy sector is hiring a Marketing Advisor

Duties & Responsibilities:

Campaign Development and Execution

• Lead and manage integrated marketing campaigns across offline and online tactics and across both B2C and B2B markets.
• Work with market research and business intelligence to understand target consumers’ needs, values, preferences, requirements, and trends.
• Plan, create and execute an annual marketing plan including outbound and inbound marketing activities to reach target audiences by demonstrating expertise in various areas such as: content development and optimization, advertising, events planning, social media, email, print, CRM systems etc.
• Measure marketing campaigns/initiatives via - analysis of results/data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
• Liaise with all stakeholders to guarantee adequate planning, creation, execution and monitoring of marketing activities.
• Maintain good working relations and collaborate with multiple stakeholders (internal clients, creative agency, brand and communications team etc.) for delivery of an effective and result-driven marketing plan.
• Work closely with the agency of record to ensure that best practices are utilized through techniques and tools to develop creative and unique customer targeted campaigns based on market research, data insights and past campaigns that will drive results.

Digital Strategy Development and Execution

• Respond to and monitor all social media marketing posts, along with leading monthly social media reporting on campaign responses received to provide insights back to the marketing team that will be considered for future campaigns.

Work for an enterprise wide organization, a leader in the energy sector.
One year contract with permanent potential
Amazing opportunity to further your career!

• College or university level education in Marketing, Communications or related program.
• A minimum of four to six years’ progressive experience in marketing.
• Experience in designing and executing targeted marketing programs, solutions and services.
• Agency management experience
• Experience collaborating with multiple stakeholders on key marketing initiatives.
• Strong communication skills both verbal and written.
• Strong organization and multi-tasking skills.

NICE TO HAVE qualifications:

• Post-secondary business/marketing education preferred.
• Additional marketing or digital related education and experience preferred.
• Knowledge and/or experience in digital platforms, social media and content management preferred.
• Knowledge of energy industry including energy efficiency measures/technologies/programs.


Phone Number:
Fax Number:

Randstad Professionals Canada
Randstad Canada is committed to building a diverse workforce reflective of the diversity of Canada. As a result, we promote employment equity and encourage candidates, especially those who identify as a woman, an Aboriginal person, a person with a disability or a member of a visible minority group, and any others who may contribute to the diversification of our workforce, to apply.

Randstad Canada is also committed to developing an inclusive, barrier-free selection processes and work environments.If contacted in relation to a job opportunity, you should advise your Randstad Representative or your local Randstad branch in a timely fashion of the accommodation measures which must be taken to enable you to be assessed in a fair and equitable manner.Information received relating to accommodation measures will be addressed confidentially.

For all feedback on equity and accommodation needs, please contact your local Randstad Canada Branch.