Marketing Specialist

Advantages
- Hybrid work model
- Health and dental Plan
- Health spending account
- RRSP Matching
- Competitive salary
- 3 weeks vacation to start


Responsibilities

As the Marketing & Distribution Specialist, your responsibilities will include:

Marketing Planning and Execution:

- Collaborate with the Leadership Team to develop the annual marketing strategic plan.
- Chair marketing committee meetings and actively contribute to strategic discussions.
- Implement effective marketing plans, materials, and communications aligned with corporate guidelines.
- Execute marketing and outreach plans to promote our products and services.
- Create and update marketing materials, coordinating with external vendors when necessary.
- Stay up to date with industry marketing trends to drive innovative strategies.

Communications:

- Consult and strategize with internal stakeholders to ensure consistent and integrated communications.
- Coordinate meetings and create materials to support business needs.
- Maintain and update the company website, ensuring accuracy, layout optimization, and AODA compliance.
- Manage company social media accounts, including content creation and analyzing campaign results.
- Research and recommend new ways of direct correspondence through internet and social media, while measuring cost savings.
- Design and develop advertisements for Industry Associations as requested.
- Develop and distribute a corporate newsletter for clients, vendors, and employees, including layout design and article coordination.


Client Events / Broker Management:

- Plan and execute broker/industry events, trade shows, and conferences.
- Assist with registrations and bookings for company and industry events.
- Prepare and distribute annual broker communication packages, including summary letters and production results.
- Organize and compute broker production summaries.
- Manage Broker Agreements and update broker information in collaboration with the Operations team.
- Provide oversight of the CRM system, recommending and implementing strategic enhancements.
- Coordinate the distribution of sports event tickets.
- Assist in building relationships with existing brokers to support customer retention.


Marketing Coordination:

- Prepare production reports and spreadsheets as required.
- Create corporate presentations for marketing and management purposes.
- Plan and coordinate marketing materials and promotional items.
- Coordinate translation services with external vendors for marketing and corporate documents.
- Assist with other administrative and operational tasks as needed.

Qualifications
To excel in this role, you possess the following qualifications:

- Insurance industry experience is a huge asset
- A college diploma or university degree in Marketing, Business, or a related field.
- Minimum of 3 years of experience in marketing, communications, and/or broker distribution.
- Proficiency in digital editing and marketing content, including social media platforms.
- Experience in event planning and management, including trade shows and conferences.
- Demonstrated support across various business lines.
- Proven artistic and creative skills to ensure marketing materials stand out.
- Positive and collaborative attitude, thriving in a team-oriented environment.
- Ability to manage multiple priorities, meet deadlines, and drive results.
- Strong organizational skills and attention to detail.
- Ability to foster collaboration and bring people together.
- Thought leadership and ability to innovate solutions quickly.
- Comfortable working in a changing environment with ambiguity.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint, Teams, and Outlook).
- Experience with Adobe Creative Suite (InDesign, Photoshop, Illustrator) is preferred.
- Familiarity with Salesforce or similar CRM systems.
- Excellent written and verbal communication skills in English; fluency in French is a plus.
- Previous insurance experience is highly desirable.
- Graphic design knowledge/experience is an asset.

Summary
By joining our team as a Marketing & Distribution Specialist, you will have the opportunity to work closely with leadership and collaborate across teams. You will make a significant impact on our business growth and contribute to shaping the future of our company. At our organization, we value personal and professional growth, innovation, and collaboration. We provide an environment that supports and empowers our employees to reach their full potential. if you feel like you are an excellent fit and have experience in the insurance industry please email marc.bou-fadel@randstad.ca with your resume and why you would make a great fit.

Opportunity awaits – unlock your potential with us!

Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.

Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.