Are you a senior marketing and communications professional with Product Marketing experience? Are you looking for a new opportunity to further develop your skills in the marketing field? If so, look no further, as we are currently looking for a Product Marketing Manager to support our client. In this role you will work full time hours on a 12 month assignment, working remotely in support of their Ottawa ON office.The Product Marketing Manager is responsible for defining and developing product market position and Go-To-Market within the context of the overall product strategy and plays a key role in supporting, developing, communicating and executing overall marketing, product launches and product lifecycle updates for their product lines through various materials and the creation of Go-to-Market programs targeting our prospects and customers. Additionally this person is responsible for developing use case focused content. The ability to draw out and articulate clearly and succinctly value propositions is vital. The product marketing manager is focused on empowering go-to-market teams such as sales, support, customer success, and account management.Advantages• Further develop your skills working or a global leading engineering, aerospace, and transportation company• Work full time hours on a 6 month assignment• Earn $71.42/hr• Ottawa, ON location (Remote but there is an option for hybrid)ResponsibilitiesIn this role, the person is responsible for:•Developing product positioning and messaging that differentiates your products/solutions in the market•Creating and coordinating product announcements and/or customer notifications as well as product and upsell/cross sell campaigns•Developing thought-leadership or market driven materials (e.g. compliance), for instance in the security or cloud space, create presentations for webinars and speaking engagements and create and/or assist with blog posts, award submissions, social media and PR content related to your product or industry topics related to your product line•Maintain content for any related web site content concerning our data protection products: ensure content is up to date, update CTAs and lead gen based on the latest marketing programs•Sales and partner enablement – working with our Sales and Channel enablement teams to develop and communicate the value proposition of the products, services and use cases to the sales teams and distribution channels•Developing the sales tools and lead generation tools that support the selling process of Thales CPL products comprising researching and writing collateral including infographics, demos, white papers, solution briefs and presentations.•Product launches – plan the launch of new products and releases and manage the cross-functional implementation of the plan•Market intelligence/competitive analyses – be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to sell against them•Demand generation – develop the strategy and manage the marketing programs that drive demand for your products•Understanding typical customer use case scenarios and associated security risksQualifications•5-7+ years of product or marketing experience. Marketing experience in the technology or security space is preferred•Strong organizational skills- 3 years of product marketing experience -•Experience delivering projects according to timelines and budget with necessary approvals in place.•Ability to understand technical concepts and especially security technologies, their value and have the ability to uplift their value such that less familiar customers and sales teams can grasp the new concepts.•Excellent written and verbal communication skills•Familiarity and experience with Social Media•Collaborative mindset and prepared to work with product management, marketing, sales, BD, and engineering teams and drive projects across teams•Experience in cyber security and cloud•Understanding of Hardware Security Modules/Key Management•An understanding of the HSM market and its ecosystem across on-premises, cloud and hybrid environments•Video / audio presentation software a plus•A strong desire to learn new technologies•Attention to detailEducation:•Post-secondary education in business, communications or marketing, or equivalent area of relevanceSummaryAre you a senior marketing and communications professional with Product Marketing experience? Are you looking for a new opportunity to further develop your skills in the marketing field? If so, look no further, as we are currently looking for a Product Marketing Manager to support our client. In this role you will work full time hours on a 12 month assignment, working remotely in support of their Ottawa ON office.Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to firstname.lastname@example.org to ensure their ability to fully participate in the interview process.