Sr. Marketing Research Services

This role requires both deep technical expertise in research methods and the ability to translate complex data into meaningful narratives for stakeholders across the organization, including executive leadership.

Advantages
Influence high-impact studies such as brand tracking, customer pulse surveys, and confidence indexes
Work with a team of innovative researchers in a modern CX-focused environment
Contribute to a strong research culture using best-in-class tools like Qualtrics
Present findings directly to senior stakeholders and decision-makers
Opportunity to shape and improve research workflows and methodologies

Responsibilities
Design and manage end-to-end survey processes including programming, fielding, and analysis (primarily using Qualtrics)
Analyze both quantitative (e.g., SPSS, Excel) and qualitative data to extract actionable insights
Develop and deliver engaging presentations and insights communications tailored to various internal audiences, including executives
Collaborate within the CX Insights team to identify emerging customer trends and research opportunities
Perform secondary research to complement primary studies, supporting broader business strategies
Uphold research quality standards through documentation, QA, and peer review
Contribute to continuous improvement of research workflows, templates, tools, and communication methods



Qualifications
Required Experience & Skills
Minimum 5 years of experience in marketing or customer research, ideally across both client and supplier environments
Strong background in survey design, fieldwork management, and insights development
Proficiency in quantitative analysis tools such as SPSS and Excel
Demonstrated experience in delivering insight storytelling and data visualization to diverse stakeholders
Ability to lead or support multi-stream research programs focused on customer and market intelligence

Preferred Skills & Assets
Advanced expertise with Qualtrics Experience Measurement Platform
Familiarity with firmographic research, trade/economic topics, or international markets
Exposure to or experience working within Agile environments
Bilingualism (English and French) considered a strong asset

Summary
An enterprise Customer Experience Centre of Excellence (CX COE) is seeking a Senior Marketing Research Consultant to provide expert-level support in the development, execution, and communication of key customer and market research programs. The ideal candidate will help drive insights through quantitative and qualitative analysis, guide research workflows, and support storytelling efforts to ensure research findings effectively inform strategic decisions.

This role requires both deep technical expertise in research methods and the ability to translate complex data into meaningful narratives for stakeholders across the organization, including executive leadership.

Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.

Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.