We are seeking a Senior Technical Specialist to lead the development and execution of complex digital and paper-based correspondence campaigns. This role is focused on the technical design and implementation of marketing segmentation models. You will be responsible for manipulating high-volume data, configuring CRM rules engines, and ensuring the technical integrity of communication programs that support critical screening and outreach policies.
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Pay Rate: $569.25- $604.57/Diem
Advantages
- Drive the modernization of digital correspondence portals through advanced segmentation and data-driven logic.
- Work at the intersection of complex multi-dimensional data stores and real-time marketing automation.
- Own the technical path from design and coding to production deployment and stabilization.
- Benefit from a stable project roadmap with a focus on critical program updates and policy implementations.
Responsibilities
- Design, build, and maintain sophisticated paper and digital marketing campaigns. Develop granular segmentation criteria to ensure targeted and effective correspondence delivery.
- Utilize Siebel CRM and integrated rules engines to automate business logic and trigger correspondence based on specific user data and policy changes.
- Manipulate and analyze large-scale relational and multi-dimensional data stores. Develop ETL (Extraction, Transformation, and Load) functionality to process complex, high-volume data from structured and semi-structured sources.
- Create detailed technical specifications, including designs for reports, interfaces, conversions, and customizations. Translate project requirements into robust technical solutions.
- Develop integrated test scenarios and identify required test data. Execute System Integration Testing (SIT) and support User Acceptance Testing (UAT) to troubleshoot and resolve technical bottlenecks.
- Lead deployment activities in production environments. Conduct thorough Root Cause Analysis (RCA) for production issues to ensure long-term system stability.
- Provide ongoing mentorship and documentation to the core team, ensuring all technical designs, demos, and development artifacts are successfully transitioned before the end of the engagement.
Qualifications
- Proven experience developing digital marketing campaigns and establishing complex segmentation models.
- Hands-on experience working with enterprise CRM tools and rules engines (Experience with Siebel CRM is strongly preferred).
- Advanced ability to manipulate and analyze relational and multi-dimensional data.
- Strong familiarity with Oracle Business Intelligence (OBIEE) for marketing segmentation.
- Deep understanding of the full Software Development Life Cycle (SDLC) and experience with healthcare-related data is a significant asset.
- Degree in Computer Science, Information Technology, or a related field.
- Excellent problem-solving abilities, specifically regarding high-volume data extraction and transformation.
Summary
If you are a Technical Specialist who excels at turning large data sets into targeted, automated communication campaigns and has a deep background in CRM rules engines, we encourage you to apply today!
Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.
Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.
This posting is for existing and upcoming vacancies.
show more
We are seeking a Senior Technical Specialist to lead the development and execution of complex digital and paper-based correspondence campaigns. This role is focused on the technical design and implementation of marketing segmentation models. You will be responsible for manipulating high-volume data, configuring CRM rules engines, and ensuring the technical integrity of communication programs that support critical screening and outreach policies.
Pay Rate: $569.25- $604.57/Diem
Advantages
- Drive the modernization of digital correspondence portals through advanced segmentation and data-driven logic.
- Work at the intersection of complex multi-dimensional data stores and real-time marketing automation.
- Own the technical path from design and coding to production deployment and stabilization.
- Benefit from a stable project roadmap with a focus on critical program updates and policy implementations.
Responsibilities
- Design, build, and maintain sophisticated paper and digital marketing campaigns. Develop granular segmentation criteria to ensure targeted and effective correspondence delivery.
...
- Utilize Siebel CRM and integrated rules engines to automate business logic and trigger correspondence based on specific user data and policy changes.
- Manipulate and analyze large-scale relational and multi-dimensional data stores. Develop ETL (Extraction, Transformation, and Load) functionality to process complex, high-volume data from structured and semi-structured sources.
- Create detailed technical specifications, including designs for reports, interfaces, conversions, and customizations. Translate project requirements into robust technical solutions.
- Develop integrated test scenarios and identify required test data. Execute System Integration Testing (SIT) and support User Acceptance Testing (UAT) to troubleshoot and resolve technical bottlenecks.
- Lead deployment activities in production environments. Conduct thorough Root Cause Analysis (RCA) for production issues to ensure long-term system stability.
- Provide ongoing mentorship and documentation to the core team, ensuring all technical designs, demos, and development artifacts are successfully transitioned before the end of the engagement.
Qualifications
- Proven experience developing digital marketing campaigns and establishing complex segmentation models.
- Hands-on experience working with enterprise CRM tools and rules engines (Experience with Siebel CRM is strongly preferred).
- Advanced ability to manipulate and analyze relational and multi-dimensional data.
- Strong familiarity with Oracle Business Intelligence (OBIEE) for marketing segmentation.
- Deep understanding of the full Software Development Life Cycle (SDLC) and experience with healthcare-related data is a significant asset.
- Degree in Computer Science, Information Technology, or a related field.
- Excellent problem-solving abilities, specifically regarding high-volume data extraction and transformation.
Summary
If you are a Technical Specialist who excels at turning large data sets into targeted, automated communication campaigns and has a deep background in CRM rules engines, we encourage you to apply today!
Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada's workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.
Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.
This posting is for existing and upcoming vacancies.
show more
