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What are your strengths at work? What types of projects do you love working on? What topics are you an expert on? If you can answer these questions, congrats, you’re well on your way to creating your personal brand! Learn how to hone your personal brand below.

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use your personal brand to build a professional network.

Zeroing in on the right message for your personal brand can open up doors and help you expand your professional network to find others who care about the same issues you do. Check out our networking tips. 

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showcase your personal brand on social media.

Once you've crafted your personal brand, show it off! Your personal brand will shape the content of your social media profiles, especially if they're related to your career. Check out our tips to optimize your professional social media presence.

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