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If you池e looking for a challenging, fast-paced job where no two days are the same, becoming a marketing coordinator may be the right choice for you. Marketing coordinators are highly
You may work with print and digital media, website pages, and automated marketing software. You need top-notch interpersonal skills to work and negotiate with the many business contacts you interact with, such as web developers, writers, graphic designers, printers, app developers, and publishers.
Marketing coordinators work in an office atmosphere with a team of sales,
Marketing coordinator salaries tend to range between $40,000 and $80,000 annually, with an average salary of about $41,000 in Canada. To hit the top marketing coordinator salaries in the $70,000 to $80,000 range you'll need five to seven years of experience in the role. As is the case with most marketing roles, you'll find roles in large cities tend to pay more.
As a marketing coordinator, in the morning, you may be in the office using graphics software to create the perfect image for your website. In the afternoon, you could be setting up a booth for a trade show. On the way back to the office, you could be tweeting and responding to comments on Facebook. Your tasks could include:
Charitable organizations, marketing agencies, and marketing or communications departments at corporations employ marketing coordinators. Organizations across all sectors must develop and promote their brands in order to grow. As a result, you値l find the need for qualified marketing professionals everywhere, especially in large metropolitan areas in Canada.
After a lull in spending due to a depressed economy, marketing budgets are now rebounding. It makes sense to look for employment in sectors where marketing budgets are growing. Medium-sized businessesare expected to have the largest marketing growth in the coming years.
If you致e already gained successful experience in a sales-related job and demonstrated your understanding of business development, you値l have an edge. With a sales background, becoming a marketing coordinator is a possible next step in your career. You must have:
To become a marketing coordinator, you値l need a graduation diploma or degree in marketing, communications or public relations from a recognized college or university. Most employers are looking for candidates with a few years of experience in at least one or more of the many specialties in marketing.
Because of rapid changes in trends and technology, marketing is a career of never-ending learning. The more you are willing to learn on your own, the more likely employers are to recognize your credentials and want to hire or promote you.
Most marketing coordinators hold a variety of jobs in marketing before advancing to a leadership role. If you have honed your skills in the tasks you enjoy, you might decide to make a lateral move and specialize in a field of marketing such as social media, email marketing or event management.
After several years experience in a variety of marketing jobs, you may be qualified for mid-level jobs or managerial positions such asmarketing managerorbrand manager. The advantage of a career in marketing is the opportunity it provides to be involved in so many different activities, allowing you to acquire broad knowledge over time to advance your career.
To improve your chances of advancement, seek out new opportunities and experiences. Take additional certification courses and keep up with the trends in marketing. With years of experience, you may become an account director, amarketing directoror even a Chief Marketing Officer.