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As a marketing coordinator, you must be a planner who is able to keep big-picture goals in mind. You are a brand devotee who prioritizes and keeps track of daily tasks, while relating them to your company's overall marketing strategy. You thrive in a deadline-oriented atmosphere and are able to multi-task, switching easily between many activities throughout the day.

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marketing coordinator jobs in canada

all about marketing coordinator jobs

If you’re looking for a challenging, fast-paced job where no two days are the same, becoming a marketing coordinator may be the right choice for you. Marketing coordinators are highly versatile, and able to handle tasks related to communication, digital media, data management, event coordination, project management, networking, and more.

You may work with print and digital media, website pages, and automated marketing software. You need top-notch interpersonal skills to work and negotiate with the many business contacts you interact with, such as web developers, writers, graphic designers, printers, app developers, and publishers.

marketing coordinator jobs in canada

what marketing coordinator jobs entails

Marketing coordinators work in an office atmosphere with a team of sales, marketing and communications professionals. Normally, you’ll have regular full-time hours. You’ll spend a lot of your work day sending and answering emails, creating promotional materials, and coordinating marketing plans with your colleagues. You could have a specialized job in email marketing, social media, direct mail, or event marketing, to name a few.

marketing coordinator jobs in canada

average marketing coordinator salaries in canada

Marketing coordinator salaries tend to range between $40,000 and $80,000 annually, with an average salary of about $41,000 in Canada. To hit the top marketing coordinator salaries in the $70,000 to $80,000 range you'll need five to seven years of experience in the role. As is the case with most marketing roles, you'll find roles in large cities tend to pay more.

 

 

salaries across canada

  • toronto marketing coordinator salary

    $52,800 to $95,500

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  • vancouver marketing coordinator salary

    $52,900 to $94,600

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  • montreal marketing coordinator salary

    $49,600 to $89,700

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  • calgary marketing coordinator salary

    $54,300 to $97,300

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marketing coordinator jobs in canada

your day to day tasks

As a marketing coordinator, in the morning, you may be in the office using graphics software to create the perfect image for your website. In the afternoon, you could be setting up a booth for a trade show. On the way back to the office, you could be tweeting and responding to comments on Facebook. Your tasks could include:

  • writing promotional copy for print or digital media
  • creating photos, graphics or video content
  • organizing content calendars or updating web pages
  • setting up, posting and maintaining social media
  • ordering and mailing print materials
  • handling the logistics of trade shows, speaking engagements, and events
  • working with colleagues to learn about products and services and provide them with promotional materials
  • answering external inquiries from prospects, customers, vendors, publishers, and media
  • coordinating ads and media or PR releases
  • organizing customer lists, databases and adding details to a CRM
marketing coordinator jobs in canada

where you can work

Charitable organizations, marketing agencies, and marketing or communications departments at corporations employ marketing coordinators. Organizations across all sectors must develop and promote their brands in order to grow. As a result, you’ll find the need for qualified marketing professionals everywhere, especially in large metropolitan areas in Canada.

After a lull in spending due to a depressed economy, marketing budgets are now rebounding. It makes sense to look for employment in sectors where marketing budgets are growing. Medium-sized businesses are expected to have the largest marketing growth in the coming years. Ecommerce businesses are also expected to spend more on marketing. Business to business (B2B) companies are increasing their spending on content marketing.

marketing coordinator jobs

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what you bring to the table

If you’ve already gained successful experience in a sales-related job and demonstrated your understanding of business development, you’ll have an edge. With a sales background, becoming a marketing coordinator is a possible next step in your career. You must have:

  • knowledge of sales and business
  • superior presentation, writing, and proofreading skills
  • a flair for the creative and fresh new ideas
  • problem-solving and project management skills
  • experience with computers, digital media, print management, contact management software, databases, and other marketing tools
  • ability to multi-task and pay close attention to detail
  • ability to work accurately within deadlines under stressful conditions

training and certifications

To become a marketing coordinator, you’ll need a graduation diploma or degree in marketing, communications or public relations from a recognized college or university. Most employers are looking for candidates with a few years of experience in at least one or more of the many specialties in marketing.

Because of rapid changes in trends and technology, marketing is a career of never-ending learning. The more you are willing to learn on your own, the more likely employers are to recognize your credentials and want to hire or promote you.

where your career is headed

Most marketing coordinators hold a variety of jobs in marketing before advancing to a leadership role. If you have honed your skills in the tasks you enjoy, you might decide to make a lateral move and specialize in a field of marketing such as social media, email marketing or event management.

After several years experience in a variety of marketing jobs, you may be qualified for mid-level jobs or managerial positions such as marketing manager or brand manager. The advantage of a career in marketing is the opportunity it provides to be involved in so many different activities, allowing you to acquire broad knowledge over time to advance your career.

To improve your chances of advancement, seek out new opportunities and experiences. Take additional certification courses and keep up with the trends in marketing. With years of experience, you may become an account director, a marketing director or even a Chief Marketing Officer.

latest marketing coordinator jobs available

  • Email Marketing Specialist Toronto

    2018-12-10 Toronto, Ontario Temporary

    We are looking for an Email Marking Specialist for an exciting opportunity! Job Summary: Working closely with all key departments of the organization, the Email Marketing Coordinator will be responsible for overseeing the email marketing schedule, creating targeted list segments as well as ...

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  • Bilingual Sales Administrator Ottawa

    2018-12-06 Ottawa, Ontario Permanent $ 45,000 - $ 50,000 per year

    One of our logistics clients located in Carp ON is looking for a talented and dynamic Sales Coordinator to assist their sales department in coordinating all pre and post sales activities of the team. The selected candidate will ensure that a high level of customer satisfaction is provided to all ...

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